This article was originally published by Business Insider. Harry's and Casper mattresses are just two brands that have reshaped how consumer trust is built in a US advertising landscape no longer responsive to…
This article was originally published by Mumbrella. Education I graduated from Boston University with an economics degree. Since BU, as it is commonly known, has one of the best college…
This year’s installment of The Power List, Adweek's fourth annual ranking of the top players across advertising, marketing, media and tech, sees Omnicom Media Group's global chairman and CEO, Daryl…
Congratulations to Campaign's 30 Under 30 for 2018, (powered by Media Week) including: Guy Tonkin, Paid Search Lead, Omnicom Media Group UK Steffie Beaven, Audience Planning Manager, Manning Gottlieb OMD…
This article was originally published by AdExchanger. The only common currency for advertising is attention. And that’s where Hearts & Science CEO Scott Hagedorn is betting the farm. “The common…
This article was originally published by WSJ. The platform, Omni, includes a tool to determine which creative images and language might resonate with a desired audience, as well as a…
Last year, LinkedIn introduced a series of quick-fire chats with agency leaders in their EMEA blog. They recently invited our CEO, Elie Khouri, to take part in an interview…
This interview was originally published by Video Ad News. The consolidation we're seeing in the TV world is largely being driven by established media companies realizing that their strategies for…
This article was originally published by Communicate Online. With a name like Christos Demetrios Solomi, you can easily guess that I probably have some Greek in me. Growing up in…
This article was originally published by Variety Omnicom Media Group's Chief Research Officer, Jonathan Steuer, joined execs from VideoAmp, Fox and FreeWheel Publishers to discuss how TV advertising is becoming…