The below excerpts are featured in an article originally published by The Wrap. How’s this for a plot twist: Traditional television networks got a boost in advertising commitments for the…
Tyler JenkinsAugust 28, 2019
This article was originally published by Campaign Middle East. Omnicom Media Group’s data, analytics and technology consultancy Annalect has welcomed two new senior executives in the Middle East/North Africa region.…
Tyler JenkinsAugust 25, 2019
This article was originally published by B&T. At B&T, we are staunch believers that every woman and her achievements should be celebrated, every day and always... That’s why we launched…
Tyler JenkinsAugust 22, 2019
This opinion piece was originally published by The Drum and written by Serhat Ekinci, Managing Partner, OMG Multicultural (OMG UK) As Jim Rohn put it, you are the average of…
Tyler JenkinsAugust 20, 2019
This article was originally published by AdExchanger. Two days after LinkedIn announced its Audience Engagement API, Omnicom has released a product built around it – an analytics tool called “Professional…
Tyler JenkinsAugust 16, 2019
This excerpt is featured in an article originally published by Ad Exchanger. As audiences erode on linear TV, supply is shrinking and pricing is going up on scarcity value. Advertisers…
Tyler JenkinsAugust 14, 2019
This article was originally published on Exchange4Media. Tony Harradine took charge as the CEO of Omnicom Media Group, APAC, in April last year. In a conversation with exchange4media, he talks…
Stephanie DoenneckeAugust 6, 2019
This article was written by Kristen Colonna, Chief Strategy Officer, OMD NA, and originally published by Adweek. New York, like our industry, has an energy to it. Immersive, motivating, often…
Tyler JenkinsAugust 2, 2019
This article was originally published by Adweek. The NFL will kick off its upcoming season with a new media agency partner. The league has drafted Omnicom Media Group’s OMD to its…
Tyler JenkinsAugust 1, 2019
