This article was originally published by Beet.tv. View the interview video here. Brands talking about how they have aligned with cause or purpose marketing were hard to ignore at this…
Tyler JenkinsJuly 14, 2019
This article was originally published by Beet.tv. View the interview video here. In the age when brand marketers can use cloud-based tools to carry out many of the functions of…
Tyler JenkinsJune 26, 2019
This article was originally published by Beet.tv. View the full interview here and learn more about Overthrow II here. Malcolm Devoy, Chief Strategy Officer, PHD EMEA If advertising agencies were getting…
Tyler JenkinsJune 26, 2019
OMD’s Mark Murray Jones Shares His Takeaways From Serving as a Media Juror for the 2019 Cannes Lions
This article was written by Mark Murray Jones, Chief Strategy Officer, OMD EMEA, and originally published by Adweek. In an increasingly time-poor world, it’s incredibly rare to have the opportunity…
Tyler JenkinsJune 25, 2019
This excerpt was originally published by the Wall Street Journal. This year companies are expected to spend $333 billion globally on online advertising, with plenty of that spending driven by…
Tyler JenkinsJune 17, 2019
OMG EMEA has announced three promotions at the top of its Middle East/North Africa (MENA) operations. The regional CEO, Elie Khouri, has been elevated to chairman, while OMD MENA’s CEO,…
Tyler JenkinsJune 13, 2019
This article was originally published by Adweek. Omnicom Media Group is integrating its digital performance and direct marketing units into one standalone performance marketing agency known as Resolution. Resolution combines…
Tyler JenkinsJune 6, 2019
This article was originally published by Video Ad News. In this week’s ‘Buy-Side View’, we chat with Tom Fryett, head of programmatic development EMEA at Omnicom Media Group. In this…
Tyler JenkinsJune 4, 2019
This article was originally published by Forbes. Bruce Rogers: Two years into your move from BBDO to OMD, what was that transition like for you, from managing a creative process and…
Tyler JenkinsMay 28, 2019
