This POV was written by Michael Pecci, Senior Director, Digital Activation at OMD with contributor Ben Hovaness, Managing Director, Marketplace Intelligence and Innovation at OMG. Executive Summary: COVID-19 has dramatically…

This POV was written by Mark Oster, Director, Trading Operations at OMG, with contributors Ben Hovaness, Brooke Abney, Michael Fugazzotto, Ben Lindsay, Jackson Chen, and Charles Johnson. Executive Summary:  The…

This article was originally published by Campaign Middle East. To contribute to critical relief campaigns during the COVID-19 pandemic, Omnicom Media Group MENA has joined forces with regional media owners…

This article was originally published by MediaPost. While it’s not uncommon for MediaPost to recognize the same organizations years in a row as our media agencies of the year, our…

This excerpt is from an article originally published by WARC. As lockdowns continues, to survive and thrive, brands need to find new ways to continue operating through digital commerce. This…

This article was originally published by Adweek. I have personally drawn much strength, solidarity and inspiration from the local businesses in my community. So intrinsically interwoven with the fabric of…

This article was originally published by Adweek. Media can no longer be put into a box. Brands are asking agencies for more guidance than ever as they try to navigate…

This article was originally published by Campaign. A PHD-led team from Omnicom Media Group has won Diageo’s global media planning and buying account in virtually all of its key markets…

This article was originally published by AdExchanger. Omnicom Media Group is already rethinking how to monetize attention, in light of Google’s decision to remove third-party cookies from Chrome in two…